Auditing websites is one of the biggest challenges and pleasures for us. We are entirely focused on gathering information, doing extensive analysis and distributing the results and possible solutions to the clients. The truth is that a lot of businesses aren’t familiar with the problems that their sites face, preventing them from acquiring a better ranking. That’s where we come in to help them.
We do a few types of audits. They include full analysis of the website, so that all issues can be discovered on time. Then, we remove all the errors, duplicated content and wrong redirects. If your site faces a penalty, we’ll fix that, too, by seeing what caused it and taking care of the problem. Also, SEOSimplicity audit services incorporate a thorough analysis of your competition.
No matter which type of audit you decide to go for, overall the process consists of the following techniques.
Gathering Data
Firstly, we tend to separate the areas containing issues. We do this thanks to the information we gather during our exploration of your site.
Once we collect everything we need, though, we’re able to see which issues are top priority, stopping you from getting a higher ranking spot. After this we work on fixing them and providing the wanted results.
Optimization of the Pages
When search engines determine the quality of the pages, they check if the content is error-free. This means that all issues should be taken care of. That’s why we try to find and eliminate all the problems connected to the headers, titles, meta descriptions as well as the overall content.
Analyzing the Content
Your website shouldn’t feature content that already appears somewhere else. Both internal and external duplicated content can damage your ranking. To prevent this, we double-check if everything is unique.
Crawling and Indexing
We tend to ensure that your website is properly indexed. That way the search engines can put it into their indexes more easily. Also, we don’t want the bots like Googlebot to encounter any issues while crawling the pages.
Analyzing Backlinks
Links are very important to your ranking. So, when they don’t come from reputational and trusted sources, they can lower your ranking. For this reason, we always prioritize high-quality links.
Auditing your whole website is a long process. It can last for weeks and months before everything is properly implemented and fixed. But we’re always here to take care of all of that for you. Just contact us!